CREATIVE DIRECTION BRAND CAMPAIGNS PRODUCT STORYTELLING
CREATIVE DIRECTION BRAND CAMPAIGNS PRODUCT STORYTELLING
Life with gravity
Featured Project
Life With Gravity – Global brand campaign, a lifestyle driven campaign showcasing how Lucid’s first SUV come to life through cinematic storytelling across seasons, locations and everyday moments.
Selected works
Lucid Gravity X – Monterey Car Week
Encounter Extraordinary — Brand Campaign
Sunbasket – Integrated Campaign
Lucid UX 3.0 – Product Storytelling